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AWWA ACE54403
- Community Values - Yours or Theirs?
- Conference Proceeding by American Water Works Association, 06/01/2001
- Publisher: AWWA
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This paper discusses a strategy for utilities to communicate with their communities that begins with staying in touch with the changing and shifting community values. Several techniques are discussed for determining a community's values that include: key informant interviews; preliminary validation; and, prioritizing. The importance of surveys is discussed along with suggestions for determining the right questions for a survey.
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