• AWWA ACE63215
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AWWA ACE63215

  • Communicating the Value of Water
  • Conference Proceeding by American Water Works Association, 06/01/2006
  • Publisher: AWWA

$12.00$24.00


This slide presentation outlines information on Communicating the Value of Water that includes:issues or needs that motivate the utility toexpand its discussion of value;the target audience (and why);values-related beliefs that are currently heldby the target audience;relationship of these beliefs to prior "value" messages; and,effective messages and methods for communicating about value.

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