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AWWA SOURCES66403
- Austin's WaterWise Electronic Newsletter: Reaching Customers through Electronic Media
- Conference Proceeding by American Water Works Association, 02/01/2008
- Publisher: AWWA
$12.00$24.00
This powerpoint presentation provides information on Austin's WaterWise electronic newsletter. Readership statistics, washer rebates, toilet article, cost of traditional direct mail, cost of electronic marketing, direct mail vs. electronic media, true results take time, tips for a great newsletter, emerging obstacles, additional electronic avenues, and benefits of electronic marketing.
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